Prerna Gore
PG
Hi, I'm Prerna 👋
Senior Product Designer · Bengaluru

Designing systems
that move numbers
not just pixels.

8+ years designing across fintech, B2B SaaS, HR tech, and healthcare IoT. From banking for 14 million users at Bank of Baroda to AI-driven workflows at inFeedo — I translate complex problems into experiences that measurably work.

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8+ yrs
Experience
14M active
bob World users
4M DAUs
Daily active users
5–12%
Fuel saved per vessel
4 domains
Industries designed for
Selected work
bob World
↗
Fintech · Mobile Banking
Redesigning bob World — banking for 14 million
Transformed Bank of Baroda's M-Connect Plus into bob World — a super app spanning 220+ services across Save, Invest, Borrow, and Shop & Pay. Led UX from research through 150 user flow maps to launch. App went from ~2★ to 4.5★ on launch.
14M
Active users at launch
4M
Daily active users
2★ → 4.5★
App store rating
85%
Transactions digital Q3 2021
Fleet Management
↗
IoT · Data Visualisation
Fleet management — when research changed the product
Started as a dashboard redesign. User research revealed an unmet need for mobile access — pitched and won the case for a mobile-first product. Cut fuel costs 5–12% per vessel.
5–12%
Fuel saved per vessel
2×
Faster fleet decisions
Healthcare IoT
↗
HealthTech · IoT · Bosch
Healthcare IoT — predictive maintenance dashboard
Designed a predictive maintenance system for healthcare equipment at Robert Bosch. Brought a rare advantage: a B.Tech in Biotechnology combined with UX — bridging clinical domain knowledge and design thinking.
$8,662
Cost per minute of downtime prevented
inFeedo
inFeedo AI · HR Tech
↗
B2B SaaS · AI · HR Tech
inFeedo — 4.5 years of AI-powered HR design
Currently Senior Product Designer at inFeedo. Led design of Access Control Panel, Smart Summary (AI), Feedback Acknowledgement, Action Planning, and Employee Journey. Promoted in April 2025. Full case study available on request (NDA).
🔒 Password-protected case study — request access
Experience
Apr 2025 – Present

Jan 2022 – Present
inFeedo AI
Senior Product Designer → Product Designer
Led design of Access Control Panel, AI features (Smart Summary, Action Planning, Feedback Acknowledgement), and Employee Journey modules. Promoted to Senior Product Designer in April 2025. Worked closely with Product and Engineering to ship research-backed features for enterprise HR teams.
B2B SaaS AI Products Design Systems User Research
Mar 2021 – Mar 2022
Bank of Baroda
UI/UX Specialist
Spearheaded the redesign of M-Connect Plus into bob World — a super app for 14M+ users. Created 150+ user scenario flows, ran design thinking workshops, and delivered a product that reached 4M DAUs and drove 85% digital transaction adoption within its first quarter.
Fintech Mobile Banking JTBD Framework Information Architecture
Oct 2020 – Mar 2021
Natobotics
UI/UX Consultant
Designed fleet management data reporting — research revealed the need for a mobile app (not originally planned), and successfully made the case internally. Reduced fuel consumption 5–12% per vessel through real-time mobile alerts and dashboard redesign.
IoT Data Visualisation Mobile
Jan 2020 – Jun 2020
Robert Bosch
Design Intern — Healthcare IoT
Designed a predictive maintenance dashboard for healthcare equipment. Unique advantage: B.Tech in Biotechnology enabled genuine domain understanding of clinical environments. Conducted stakeholder interviews across hospitals and translated findings into design.
HealthTech IoT Dashboard Domain Research
Aug 2014 – Jul 2018
Accenture
UI/UX Designer (as Senior Software Engineer)
Designed and tested digital products for clients across insurance and retail sectors. Collaborated with cross-functional teams to align on requirements, prototype solutions, and deliver to industry standards. Foundation for working at large enterprise scale.
Insurance Retail Enterprise
About

Biotech engineer.
Developer. Designer.

I came to design sideways — through a B.Tech in Biotechnology and years writing code at Accenture. The pivot happened when I kept noticing how much of software's friction was a design problem, not an engineering one.

I did a Master's in UI/UX Design at NIFT Bangalore (8.8 GPA) and haven't looked back. That unusual path is now one of my biggest advantages — I bring domain depth to industries most designers approach from the outside.

Currently studying Intelligent Interaction Design at IISc, exploring AI, human-robot interaction, and AR/VR. I also mentor aspiring designers.

I care about design that ships, research that changes decisions, and products where the data shows it worked.

✉ goreprerna@gmail.com in LinkedIn 📞 +91 8446127750
Core skills
UX Research & Strategy
Data-Driven Design
Design Systems
Dashboard & Data Visualisation
AI Product Design
Figma & Adobe XD
Stakeholder Management
What people say
I had the pleasure of working with Prerna, and she is truly an amazing, talented, and dedicated designer. She consistently goes the extra mile to deliver, making her an asset to any team. Her work at Infeedo, particularly in the areas of Access Management, Action Planning, and the Employee Journey section, was exceptional. She invested significant time and effort to simplify a complex workflow, ensuring even the edge and error cases were thoroughly explored and accounted for.
Mohan Babu
Mohan Babu
Leading Design · inFeedo
I have found Prerna to be a creative and hard-working designer. I especially remember her being very receptive to feedback and suggestions and how quickly she would adapt and improve. She's a quick learner and is relentless in exploring variations and iterating until she reaches the optimal solution. I would also like to highlight her research focus and how she would push the Product and Design teams to conduct more customer calls to understand our users better.
Ashrith Shetty
Ashrith Shetty
Design Leader · Keka HR
Excellent designer, passionate to go for the extra mile, been instrumental in the designs of bob World.
Kirubanandan Krishnaswamy
Kirubanandan Krishnaswamy
Asst. General Manager · Bank of Baroda
Prerna played a crucial role as a UI/UX specialist for over a year, and her contributions were nothing short of exceptional for the bob World app. Her keen eye for design, coupled with her ability to understand user needs, truly elevated the app's user experience. She had an innate ability to communicate her ideas effectively and rally everyone around a shared vision.
Trisul Kanipakam
Trisul Kanipakam
Regional Head, Digital & IT
Prerna is an excellent UX designer with the ability to quickly comprehend a problem statement and transform it into a beautiful design. Collaborating with her during the user research phase revealed several issues that needed addressing to ensure an intuitive user experience, a testament to her strong user empathy. Another of Prerna's strengths lies in her ability to collaborate effectively with the dev team, ensuring the smooth translation of designs into the application.
Raam Baranidharan
Raam Baranidharan
Engineering Leader
I had the opportunity to work with Prerna and mentor her when she interned with us in Bosch. She always displayed enthusiasm and zeal to learn any new topic and delivered quality results. She did an extensive business field analysis for us and translated the market nuances into her designs.
Unnmalini Boruah
Unnmalini Boruah
Strategic Healthcare Consultant · Bosch

Like the kind of work I do?
Let's talk.

I'm currently open to Senior and Lead Product Designer roles across fintech, SaaS, and AI products. If you think we'd be a good fit, I'd love to hear from you.

✉ Send me an email View LinkedIn ↗